Jonathan Carson is the Co-Founder and CEO of Antenna, the market standard for measurement and analytics of subscription services. He is an award-winning professional and entrepreneur with more than 20 years experience in digital media.

Prior to Antenna, Carson served as Chief Revenue Officer (CRO) of The Trade Desk, and CRO at Vevo. Previously, he spent six years with Nielsen where he helped spearhead the company’s digital transformation leading Nielsen’s digital and mobile strategy and operations globally.

A successful serial entrepreneur, Carson was co-founder and CEO of BuzzMetrics, the world’s leading social media intelligence company, which he sold to Nielsen in 2007. He was Chair of Superdata (acquired by Nielsen) and Snaps (acquired by Quiq), and a long-time advisor to leading millennial news company, Mic, where he also helped out in an operational capacity as President. His advisory and investment portfolio has included digital media companies like Criteo, Innovid, Telefonica, ZEFR, Tubular, EX.CO, inMarket, Flashstock (acquired by Shutterstock), The Purple Carrot (acquired by Oisix), and Pro Football Focus.

Carson is a recognized expert on a variety of digital topics, including mobile, video and big data, regularly featured in top-tier print and broadcast media, and a sought after conference speaker.

Antenna is the leading provider for measurement and analytics of subscription services. Considered the market standard for subscription measurement. Antenna’s standardized metrics, competitive benchmarks, syndicated insights, and market intelligence are trusted by the most recognizable and respected brands across media and entertainment sectors to better understand subscriber behavior and successfully navigate the rapidly changing consumer subscription landscape.

Founded in 2019 by Jonathan Carson, a successful serial entrepreneur with deep roots in data and analytics, and Rameez Tase, a seasoned executive in media and analytics, Antenna’s mission is supported by top investors with global expertise in media and technology: Raine Ventures, BDMI, and UTA Ventures, among others.